Program Descriptions
The Art of Wedding Bouquets with Joyce Mason-Monheim AIFD CFD AAF PFCI AzMF
Floral design is the art of transforming blooms into lasting expressions of beauty, though the process can at times feel routine. See how you can reimagine the wedding bouquet—elevating it from a traditional arrangement into an extraordinary floral statement piece.
Large Installations with Nicholas St. Clair, AIFD
Experience the art and engineering behind large-scale floral installations. The mechanics, techniques, and creative processes used to bring dramatic floral designs to life. Featuring bold compositions, and innovative structural elements, showcasing how strong mechanics provide the foundation for over-the-top floral artistry. Gain insight into the balance between creativity and construction while discovering the methods used to create impactful over the top floral displays.
Fun with Faux!
Brent from Askren’s and Son’s will show the latest in beautiful permanent botanicals, including designs for the home, office and in store display. Agave tree’s, succulents, orchids and more!!
Afternoon Workshop's
The afternoon session will be very similar to our typical 8 minute circuit, but longer! You will get to rotate between 4 stations at 20 min each. All sessions are Hands on learning! At the heart of ASFA is community. This year's convention celebrates the amazing talent we have right here in Arizona by featuring local designers and industry professionals who inspire us every day. By learning from and supporting one another, we're not only strengthening our floral community today—we're helping it grow for years to come.
Wiring and Taping with Joyce Mason-Monheim AIFD CFD AAF PFCI AzMF
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Body flower wirework with Anna Day AIFD CFD
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Leaf Manipulation with Tony Medlock AIFD, CFD, PFCI, AAF, AzMF
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Succulent and Cacti Education with Tony Gonzalez AZCNP
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